
Australian Merino Wool
Australian Merino wool is known for its exceptional softness, warmth, breathability, and moisture-wicking properties, making it perfect for all-season clothing. Sourced from Merino sheep grazing on high-quality pastures in Australia, Simply Merino ensures their wool is non-mulesed. This means the sheep are not subjected to the controversial mulesing practice, instead, farmers use humane methods to prevent flystrike. With a commitment to both high-quality wool and ethical practices, Simply Merino offers sustainable and compassionate products.

Hypo-Allergenic
Merino wool has natural moisture-wicking and antimicrobial properties, which help to reduce the buildup of allergens like dust mites and bacteria. The breathable nature of Merino wool also helps regulate body temperature, preventing excessive sweating, which can contribute to irritation or allergic reactions. As a result, Merino wool is a comfortable, allergy-friendly alternative for many people with sensitivities.

Naturally Fire Resistant
Merino wool is naturally fire-resistant because of its chemical structure and the presence of keratin. It tends to smolder rather than ignite, and its moisture-wicking properties help further reduce the risk of catching fire. Unlike synthetic fibers, Merino wool doesn’t melt or stick to the skin when exposed to heat, making it a safer option in high-heat environments.

Incredibly Soft
Merino wool is soft because of the finer structure of its fibers compared to regular wool. The fibers are much thinner, typically around 18-24 microns in diameter, which makes them smooth against the skin. The natural crimp in Merino wool fibers also creates tiny air pockets that enhance its softness and insulation properties. Additionally, the fibers are less prickly and coarse than those of traditional wool, making Merino wool comfortable to wear directly on the skin without itching or irritation.

Wicks Away Moisture
Merino wool helps keep you dry because it can soak up sweat without you feeling wet. The tiny wool fibers pull the moisture away from your skin and hold it inside. Even though it absorbs sweat, the wool still feels dry on the outside. This helps keep you cool when it’s hot and warm when it’s cold, because it stops you from getting too sweaty or chilly.

Regulates Body Temperature
Merino wool helps regulate body temperature by keeping you warm when it’s cold and cool when it’s hot. It does this because the wool can trap tiny pockets of air, which act like insulation to keep warmth close to your body in the cold. In hot weather, Merino wool absorbs sweat and allows it to evaporate, which helps cool you down. Because of this, Merino wool naturally adjusts to the temperature, keeping you comfortable no matter the weather.

Machine Washable
The fibers have a natural crimp, which helps them maintain their shape and strength even after washing. Additionally, Merino wool has a smooth surface, which reduces the likelihood of it shrinking or felting when washed. Many Merino wool garments are treated with special finishes that make them extra resilient to washing, ensuring they stay soft and in good condition. However, to keep Merino wool in the best shape, it's often recommended to wash it on a gentle cycle with cool water and use a wool-friendly detergent.

Durable
Merino wool is durable because its fine, strong fibers are naturally elastic, allowing them to bend without breaking. It resists wear, wrinkles, dirt, and odors, and retains its shape even after stretching. Its moisture-wicking and antimicrobial properties also help it last longer, making it a strong and reliable fabric.